Rod Gerlach LLC is my professional writing company. I hear your business challenges, collaborate solutions, and produce extraordinary content to help you reach your objectives.
What sets me apart is that I have user experience and usability expertise to know what information target audiences want and need. I’ve used innovative content strategies to serve millions of people globally.
I’ve successfully written for Fortune 500 giants—such as AT&T, Starbucks, Walgreens, and GlaxoSmithKline—and have a deep knowledge of brand strategies. My corporate web writing experience includes:
B2C (business to consumer)
Marketing to increase sales
I'm a tight editor, who scrutinizes words to determine their value. I have a reputation of being tenacious on deadlines, which I earned during my distinguished daily newspaper career.
I especially enjoy compelling storytelling. My niche is transforming complicated topics into easy-to-understand content for mass audiences.
Prior to starting my company, I was the content development lead at Aon Hewitt, where I was responsible for employee benefits writing and strategy.